Casino Affiliate CPA Payouts per FTD: How Operators Set a Rate They Can Defend
Quick answer: There is no single “average FTD payout” that an operator should copy into every casino affiliate deal. Scaleo’s commission model…
Elizabeth Sramek
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Category: Blog
Elizabeth Sramek
Multi-Currency Casino Affiliate Commissions: How to Reconcile NGR, FX and Payouts
Quick answer To reconcile a multi-currency casino affiliate payout, keep the player revenue and permitted deductions in their original currency, calculate the…
Elizabeth Sramek
Affiliate Onboarding for Casino Operators: The First 30 Days From Approval to Verified FTD
Quick answer — a 30-day casino affiliate onboarding plan Affiliate onboarding is complete when an operator can trace an approved placement through…
Elizabeth Sramek
How to Test iGaming Affiliate Software Before You Buy: A 14-Day POC for Casino Operators
Quick answer: Test iGaming affiliate software with a small set of known player events, not a vendor-led dashboard tour. In a 14-day…
Elizabeth Sramek
The Five Stages of an iGaming Affiliate Program — and Why Most Operators Get Stuck at Stage Three
Most iGaming affiliate programs die of the same disease. The traffic is fine. The architecture underneath isn’t. Operators scale affiliates until the…
Elizabeth Sramek
iGaming Affiliate Software Pricing: What Operators Actually Pay in 2026
Quick Answer iGaming affiliate software pricing splits into two structures: SaaS subscriptions billed against tracked click and conversion volume, and legacy enterprise…
Elizabeth Sramek
How to Export Clean Affiliate Data to Accounting Software: A Reconciliation Guide for Operators
TL;DR — Exporting Affiliate Data for Accounting Reconciliation → “Can you export the data” is the wrong question. Almost every affiliate platform…
Elizabeth Sramek
Ad Spend Tracking Automation for iGaming Operators: ROAS, FTDs and Affiliate ROI
Quick answer: Ad spend tracking automation for iGaming connects media spend, affiliate clicks, registrations, FTDs, deposits, NGR, commission cost and fraud validation…
Elizabeth Sramek
What to Do When Affiliate Links Return 404: A Troubleshooting Guide for Operators
TL;DR — Affiliate Tracking Links Returning 404 → A 404 on a tracking link means the click was received and, in most…
Elizabeth Sramek
Why Is Your Affiliate Dashboard Showing Zero Clicks? A Diagnostic Guide for Operators
TL;DR — Zero Clicks on an Affiliate Dashboard → Zero clicks is not one problem. It’s five distinct failure modes wearing the…
Elizabeth Sramek